|It's amazing the things people throw
Preview" Video Press Kit
This cleverly designed
promotional package included a custom-boxed 5-minute promo VHS videotape and a
3-ring binder of Anthology literature. The container is a "hinged"
6-sided color box made to look exactly like a stack
of old worn Beatles records, with Meet The Beatles on
the top (as the opening lid) and Let It Be on the bottom. The side
shows a photo of the spines of all albums from
Meet The Beatles to Let It Be, including the United Artists
title A Hard Day's Night. The opposite side is a photo of the jacket
openings, with some of the inner sleeves "hanging out." Three of the "albums"
are "imports.". Shown at left is the sticker for the front of the
video press kit "sneak preview" shipping box.
The "Sneak Preview" project has been a joint
Thanks to Perry Cox for supplying this item/ Mitch McGeary for
content and photography
and myself for acquistion/photos and initiating the